A banker who builds.

Thirteen years across the desk from small business owners. Reading their numbers, asking the questions a bank was about to ask anyway, watching the patterns that decided who made it and who didn't.

I started behind a teller window at nineteen. Personal banker first, then business banker. Sitting with owners, reading P&Ls, learning what makes a business read sharp on paper and what makes it read shaky. After enough of those conversations, I started building what I'd wished more of those owners had before they got into trouble.

The practice has a quiet origin.

My mother was launching her small business. I built her brand, her site, and the systems she'd use to run it. What I built for her became the pattern for what I ship now. Real photos. Copy in her voice. No template. Built for the way she actually runs the business, not the way a template assumed she would.

That's the test I run on every engagement after. Would I build this the same way for someone in my own family? If the answer is no, the engagement isn't the right fit, and I say so.

What I take on.

Small service businesses. Owner-run. Already operating and selling, even if the back office is held together with sticky notes. Anchored in Jacksonville, working with US-based service businesses. Bilingual in English and Spanish. Spanish-first when the audience is Spanish-first. Bilingual is positioning, not an upcharge.

Why I built this.

For thirteen years I watched the same pattern. The owners who made it could read their own business the way a banker would read it. The ones who didn't, couldn't. The difference wasn't smarter people or harder work. It was lens. Sebastian Operating Co. exists to put that lens in more owners' hands, and to build the public-facing infrastructure (sites, systems, positioning) that make a sharp-on-paper business actually look that way to the people deciding whether to hire them.

That's the whole pitch. Banker who builds. Reading the business and shipping the site that shows it.